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LinkedIn’s Integration of Generative AI Empowers Organizations and Professionals to Optimize Marketing Strategies

In order to assist organisations and professionals in achieving their goals, LinkedIn has been fast to incorporate generative AI capabilities on its network, such as AI-generated introductory dispatches and profile sections.

 

 

LinkedIn unveiled AI-generated Copy Suggestions on Thursday, driven by sophisticated OpenAI GPT models.

 

 

 

The tool generates five suggestions for captions and copy that you can choose from and customise to your liking using information from your LinkedIn Page and Campaign Manager settings.

 

 

 

The real tool will be housed under LinkedIn’s campaign director, which gives marketing pros access to marketing resources for running all manner of adverts across the board.

 

 

 

According to a recent study, which ZDNET reported in part, marketing professionals might save more than five hours each week—or more than a month—by using generative AI.

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